About PointStar as a Google Analytics Authorized Consultant
PointStar was appointed as the Second GAAC in Singapore and SouthEast Asia. GAACs are part of Google’s Global ecosystem to support users of its Google Analytics Tool.
Google Analytics is a premier web analytics tool that is free to use. However, the complexity and capabilities of the product has grown significantly over the years and in order to augment the free resources available online, GAACs help customers bridge the gap by providing expert knowledge on the tool.
Why Engage A Google Analytics Authorized Consultant?
PointStar was selected as a GAAC because besides our knowledge of the tool, we had a technology team that could support complex implementations of Google Analytics.
Get Support for Google Analytics: Google does not provide Paid-Support for Google Analytics. PointStar fills this gap by providing support in the SouthEast Asian region to companies in need of Tier 1 and Tier 2 support for the tool. For Tier 3 related issues, we can help to raise it up with Google and coordinate.
Diagnose or Validate Deployments: Are you not receiving your analytics data right? Our team will be able to help you diagnose or validate your Google Analytics deployment so that you get the best data out of the tool.
Familiar With Complex Integrations: Would you like Google Analytics to be tracking across multiple sub-domains? Multiple domains? To have different reports for different sections of your website but one tracking code? These can be supported by our expert team.
Why Use Google Analytics?
Increasingly Web Analytics is no longer just about tracking pageviews and hits. The web analytics tools of today afford a level of sophistication that’s immensely powerful for the webmaster.
From Filters to Segments to Profiles. From Funnels to Goal tracking. From Site Search analytics to AdWords analytics. From Regular Expressions to the Google Analytics API, Google Analytics offers an astounding set of features in a FREE package.
PointStar’s Consulting Approach
Our GAAC services are offered via the following methods:
Google Analytics Support Service: We provide Tier 1 and Tier 2 support for Google Analytics and Tier 3 liason support with Google Analytics Team.
Tier 1: Basic Application Support: We can provide basic walk-through support of Google Analytics’s features over the phone, email and via remote desktop support.
Tier 2: Configuration Support: Configuration support assistance is usually required by marketers who wish to see certain results but are unable to configure Profiles, Filters, Funnels, Goals or other advanced features properly. This support is available via phone, email and remote desktop support.
Tier 3: Complex Support requiring Engineers: As we are unable to directly access the code-base and advanced configuration parameters behind Google Analytics, we’re not able to provide direct Tier 3 support. However we can help support clients on an indirect basis to patch queries into the Google Analytics Global Team.
Google Analytics Related Technical Service (Including Google Analytics API): Very advanced technical projects which require Regular Expressions programming, tie-ing up with other web services or even customer programming of the Google Analytics API is available from our team.
Google Analytics Consulting & Strategizing Service: The support services only provide a very low-level of product related support. Clients seeking a higher level of integration with their general web strategy can engage our consulting and strategizing services. We’ll be able to help you plan as well as conduct regular reviews of your web analytics data.
Google Analytics Training Services: We currently only offer customized training services for Google Analytics. Engaging our training services can be a cost-effective way to understand Google Analytics so that you can learn how to do it on a regular basis yourself.
