Tuesday, October 20, 2009
“Going Google” Expands, now Coming to Singapore!

Everybody must have heard of the “Gone Google” campaign that was launched in August. Now news has it that it is extending to 6 other countries including U.K, France, Canada, Japan, Australia and Singapore!
There has been much hype because Google does not traditionally use outdoor advertising and this has been the most impactful delivery by far. The simplicity makes it all the more brilliant, featuring an internal monologue on an IT manager’s frustrations on his company’s email system. The billboards showcase daily epiphanies on the advantages of Google’s enterprise offerings, be it Google Apps, Google Postini Services or Google Search Appliance.
This campaign targets advertisement spaces in high-traffic train stations and airports, imagine these in our very own Changi Terminals!
I gathered various “Going Google” billboard pictures, here’s the compilation:















Day #22: Would going Google make me a hero at work?hmm..
Day #23: Inbox is full again. Grr! Go Google???
Day #24: I’ve had enough. We’re going Google.
I can’t wait for its arrival in our Singapore environments, will keep you updated!
![[Pointstar Logo]](http://www.point-star.net/newsite/wp-content/themes/pointstar/img/logo.gif)